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Why Us

In October 1992 Madonna, then aged 33 did the unthinkable and launched to the world a book entitled Sex –with images to liberate and shock. The packaging for the book is made of aluminium, which was Madonna’s idea, and was spiral bound. Due to the scandalous nature of the photographs and the media mayhem surrounding it from the initial preview of the book, Madonna did not have
to promote Sex at all. Her publishers were extremely apprehensive about the release as well as its commercial potential. Sex was released alongside her fifth studio album & hit single Erotica, which was released a day earlier. The book was an instant commercial success, managing to sell over 150,000 copies on its first day of release and topping the New York Times Best Seller list. It was received negatively by both critics and fans of the singer, who felt she had”gone too far.” Through the years, however, critical reception towards Sex has become more positive, with academics deeming it a defining phase in Madonna’s career. Sex is noted for its impact on society and culture as well as on Madonna herself, and is considered a bold, post- feminist work of art. The book has since become one of the most sought-after out-of-print book ever released and still remains the best and fastest-selling coffee table book of all time.
What did this do to the world? Well, it liberated a generation building on sexual milestones like Woodstock or erotic films like Andy Warhols Blue Movie from the
generation prior. Decades later Secretoys is now a sanctuary were sexual desires, fantasy and the fulfillment your sexual needs is our mission. No judgement just unadulterated
sexual pleasure, whatever you are comfortable with – Secretoys can inspire & deliver.